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Amsterdam-based UX/UI Designer with 7 years of experience at startup studios and innovation consultancies.
HeyThere is a concept for an LLM-based startup, aimed at creating custom-made intelligent personalities and skilled experts for workspaces. For HeyThere I developed the startup concept and brand, and sketched value proposition and landing pages.
Brand Design
Brand Validation
Concept Design
Design Sprint meets Futures Design. Together with Yin Lei Zhang, I designed a sprint format to condense future thinking into actionable pilots.
Vision prototyping and strategic design for HSBC, to guide their innovation department in the definition of an EV value proposition.
Refined brand directions and brand templates for Bundl